Build fundraising into the framework of engagement for local businesses.
- Meetings and activities for SOAR’s Co-Op happen within brick and mortar business locations to promote developing partnerships and potential sales/service
- In-kind donation opportunities by a business help to offset the frequent “ask” for donations, which is a common complaint contributing to donor fatigue
Use it as a platform to develop a model for giving back
- SOAR’s Co-Op increases communication, which promotes being on the same page as well as resolving conflicts
- The Co-Op becomes a central donation/distribution hub when the right parameters are in place. This relieves businesses from constantly being asked and potentially feeling that if they do not comply they will lose business
- Communities thrive when people give back in meaningful ways. Meaningful depends on knowing each other’s likes and dislikes and caring enough to always make it a positive experience.
Offer the program as a marketing opportunity
- Trainings and networking events are built into the program, which promote the development of professional relationships
- People have an opportunity to “be the trainer” and at the same time promote their business. This is when getting to know the business owner or who they have working in their shop truly makes a difference. Someone operating a cash register may have previous experience in event planning. They can be the experts in the field when it comes to training nonprofits on the topic at Co-Op meetings. It’s shining the spotlight on talents and creating goodwill at the same time
- The fee to participate in the Nonprofit Cooperative is adjustable. The total left over at the end of the year is equal to a fundraiser.
The participation fee does not raise a lot of money although there are ways to expand upon the model to make fundraising more affective. For example:
- Events have sponsors
- Activities and increased sales at Main Street business locations develop into positive stories. Use these when writing grant requests
SOAR works with organizations to implement the Nonprofit Cooperative
- SOAR shares the message of how the Co-Op benefits an organization’s mission
- An organization chooses to develop a Nonprofit Cooperative in their community, which adds a longer philanthropic arm to their mission
- SOAR analyzes the potential for success through discovery with key stakeholders and additional research. A proposal is presented when a better than average rating is achieved.
- A partnership develops between SOAR and the organization, which normally lasts through the implementation phase or up to one year