Make your next donation an investment!

You are often asked by non-profits for monetary donations. Usually, you’ll get a letter of thanks with an example of how the money was spent. This is standard practice.

What if you could invest your money in educating the non-profit on a proven fundraising system? This is what a bank did for non-profits in their community when they hired Gayle to sit on non-profit boards and help them raise MORE MONEY with “seed” money the bank provided.

Consider this – spend $150 or less for a non-profit you love to help them grow their market share. They can take that investment, and with the education they receive, raise more money than they ever did before. The system you’d invest with has proven results. And, the founder and trainer is a volunteer at heart. She wants to see every organization going through her program succeed.

Details on two programs for your investment!

SOAR webinar logo340

$129 covers the cost for a webinar series on a program, which has proven to double fundraising within four months. There are four sessions (relationship management for fundraising, networking, advocate/volunteer program, and a new fundraising idea). A person going through this program has the opportunity to join a quarterly mastermind call with other fundraisers and this is at no additional cost. They also receive a book about the program to help them after the webinars are complete. The fundraising professional gets a replay of the webinars to watch afterwards just in case they missed something. They can ask questions and have them answered via email, or Gayle may decide to make a personal call instead.

SOAR discovery$150 covers the cost for a SOAR Discovery Session. This is when the non-profit has a scheduled 1:1 call with Gayle (founder of the program) to discuss their current fundraising program. The goal is to analyze the systems in place and offer suggestions for tweaks to make the current program more successful. The organization leaves the call with three goals, and a timeline for achieving them.

Christina Freshman met with Gayle for the first time to discuss a fundraiser she has coming up. She was very excited after the meeting and the next time they saw each other they posed for the photo below.

Christina testimony

Investing your dollars for a webinar series or SOAR Discovery Session is a meaningful gift of education for the non-profit you love.  

For more information on investing in your non-profit through one of these services, please click here!

By clicking on the link above you receive an email with more information and the opportunity to purchase an investment for your non-profit!

Fundraising: Keep the Fire Going and Avoid Burnout!

Fund raisers have a tendency to burnout within a couple of years. It’s a tough job! There are so many moving parts and the kindling tends to weaken under the flame. When work, stress and pressure outweigh the enjoyment it causes a lack of energy and burnout surfaces.

How do you fight burnout?

  1. Delegate aspects of the program to your volunteers. New people bring different ideas. Delegating sounds easy enough but it does take a bit more work than just handing things over. There’s the letting go piece, training, and then being okay with how things are progressing. The fund raiser’s work doesn’t necessarily reduce but it does change and that can create a feeling of newness.
  2. Take each day in pieces! The full picture can be daunting. Small steps make adjustments easier. Keep a priority calendar and update it at the end of each day.
  3. Take a step back. I often talk about the V formation and how the lead bird falls back to let another bird lead for a while within a flock. You can do the same when you consider the V in V formation as volunteer. Stepping back empowers another person. It actually rekindles the flame and makes the program stronger in the end. This is not giving up your role but opening the door for someone to relieve you for the moment.

Let’s have some fun. We know what air does to a flame and I’m jumping into the ring of fire on this playfulness because I’m wearing my Air Jordans! The slogan “Just Do It!” comes to mind. Delegate, take each day in pieces, and work with your V (volunteer) formation to create success. It’s time to reduce burnout and go big!

1:1 Networking Meetings – FAQs

Through SOAR with Network Fundraising, a Leader meets with an individual to learn more about them, listens to their ideas, and determines where the organization and individual overlap. In addition, they also share information about the networks where they each belong. This is considered a one to one (“1:1”) networking meeting. It is the first step in developing a V formation.

Below are questions people have asked regarding these unique networking meetings. Hopefully, you find them helpful.

Why do I want to network? Networking educates people about your mission. Bringing people into your program begins by reaching out and establishing ways for them to be involved. Everyone learning about your organization has an opportunity to market for you.

How do I begin to network? You begin by inviting people to meet with you. Schedule one hour time slots a couple of times each week to get started. People like to meet for coffee.

I have a 1:1 networking meeting scheduled and the person hasn’t shown up. What do I do? Contact them to make sure they’re okay and still planning on coming. People get busy and forget, or the person may have hit bad traffic. A way to avoid a no-show is to touch base prior to the meeting to confirm the time and place. On the flip side, if you’re running late send a text or call the person you’re meeting with to let them know you’re on the way!

When are the best times to meet with people? People are generally available in the early morning prior to digging into their work for the day. Catching someone on their way into the office at a bakery is a nice offer. Truly the best time to meet with people is when they are least busy. It is okay to ask them what’s best for them!

Is it best to say I’m available anytime for a meeting or should I give a couple of time slots instead? I have always preferred going to a busy restaurant because then I know the food is good. The same is true here. A couple of time slots shows you are active and your time is valuable.

What is the best way to thank someone after a 1:1 meeting? Immediately! A good suggestion I heard through the fundraising grapevine is to keep note cards, stamps and blue pens in the car. During the meeting you can grab a business card and then when you get back to your car you can write a simple thank you note and drop it in the mail.

How do I set up a meeting with someone when they don’t return my calls? Leave a message letting the person know you understand they are very busy and let them know you’ll drop a hand-written note in the mail with a couple of dates for getting together.

If the person is part of a business, ask in your phone message if there is someone else within the organization you can meet with instead. The message could include that you’ll be in their neighborhood soon and you’d like to stop by to learn more about them so you can share their work with the many people you come into contact with.

What do I do when the person I am talking with has their own agenda and won’t listen? Listen to them and do not interrupt for up to 5 minutes, 10 minutes, or 15 minutes depending on the subject of their talk. Then, ask them if they know the time. You may have another appointment to get to and you can mention this now. In the time you have left, your goal is to steer the direction of the conversation. They are more-likely to let this happen now. Explain what you hope to “learn” from them. This may take the discussion format of FORM. Learning about family, occupation, recreation and motivation/message.

What happens when the person I am talking with asks me to support them in ways I can’t? Acknowledge their request with an understanding. It is always good to repeat what you think they want. Be clear on this before taking any action.


  1. It goes against your principles (this could also be a company policy): Describe this to the individual after expressing your sincere desire to want to help them. Ask if there is another way you can support them instead.
  2. What they are asking is impossible because you’re not able to do it: Explain this with genuine concern for their need. Ask their permission to share the need with the right person if/when you cross their path.
  3. Ask for time to think through it to see if there are other options you can think of. They can follow up with you or you may ask to follow up with them instead. This provides a another opportunity to connect and cultivate the relationship.

What happens if I do not have anything to offer a person I am speaking with because our interests and our businesses are so different? It’s okay to explain you are not sure how your interests and programs overlap. Ask the individual if they can see a natural path for partnering. It can spur conversation and ideas may come to you in the process.

How do I start a conversation with a busy person? Explain how you know they are very busy. Ask if they have time to talk now or would prefer a different time. If they say they have five minutes now – explain how the conversation is meant to be helpful for them and five minutes may not give them enough time to see the benefit. Then, schedule a time to talk over breakfast, coffee or lunch. People like to take breaks and these are perfect times to capture someone’s full attention.

Good luck and happy networking. Another article will follow as additional questions come in. You can send your questions to for answers as well.



The Home Run Covers All The Bases And Raises Money for Non-Profits

Are you currently covering all of the bases?

  • Analyzing the potential of a situation (first base)
  • Doing what it takes to make it a success (second base)
  • Going to bat for everyone involved (third base)
  • Bringing awareness in such a way that people WANT to get involved (home plate)

How about the teams? A person cannot play the field, hit the balls, run the bases and win. There is just no way to be the MVP, the all-star, the captain and all of the players by yourself.

We learned from Napoleon Hill in the last article about how a leader goes above and beyond (a Leader with Soar with Network Fundraising is the person building the team, V formation, for fundraising). We don’t want a Leader to burnout. When the ball is hit we also do not want it to go into the swamp where no one is able to go because the bases were not covered. Certainly, no one will dive into the swamp to retrieve it.

I recently spoke with a fund raiser about their program and discovered he was also the assistant to the director. He said, “We wear many hats and sometimes that involves taking incoming calls, doing paperwork for programs, and IT.” I nearly fell out of my chair. As a fundraising professional if I had to do IT (Information Technology) I would have hoped it meant Intellectual Training for knowing what to say when someone has an objection. There are ways to wear many hats and stay in control. The person I spoke with was having a hard time with it. We had a friendly discussion about how to make things easier. One suggestion was organizing the volunteer program.

Sometimes, a person is thrown out at first base when a team neglects to analyze the potential of a situation. Being honest with the true potential of people and programs is a part of analysis, which leads to success. This includes knowing the people wanting to contribute to your organization, through donations of money and time.

A person may be good at hitting the ball although the runner rounds first and goes a little wide to second base. The ball, which is grounded perfectly to the outfield gets thrown in. The second baseman has a solid catch and the umpire yells, “OUT!!” The team can be trained to run a straighter line, and to be attentive to what’s happening on the perimeter. They can be taught to be quicker to adjust. You don’t want to get into a pickle but if you do…play it out with the intent to be successful. Do what it takes to make your program a success.

A team member goes to bat for everyone involved, which in this reference is third base. There is a sincerity in action, character and utterance. When a team does this it is when people want to join. They see a player pulling for another batter even though he will have the highest batting average if he succeeds. There is sincere support for success because if the batter hits a home run, it is good for every one.

As the ball is hit and goes into the outfield everyone holds their breath in the stands. Will it go over the fence or will the player reach up and catch it? The batter is running as the audience is holding steady.

Home base is where the players have gathered to slap hands with the home run hitter. Yes, the ball was hit out of the park. The players at home base bring awareness in such a way that people WANT to get involved. This is when your team grows and the opportunity to increase potential exists.

Happy Memorial Day to you and your family. Enjoy ballgames and the winning run!

Driving Change For Positive Directions With Fundraising

Three months is a minimum time frame for implementing change in a fundraising program. Immediately, determine the condition of the program and why the change is necessary. Sometimes we make changes too fast without truly discovering the components of a program, which still work. The working parts are key to success during transition. It doesn’t mean they will remain forever.


  1. What is working well in fundraising for the organization?
  2. Where are the immediate challenges?
  3. Who will approve the changes when they are requested?
  4. What is the timeline for the completed project and what is the “goal” for the first three months?
  5. What resources already exist and what will be needed?


  1. Organize steps for making change
  2. Partner with others
  3. Create a logical sequence of events and determine the best way to keep the people involved informed


  1. Bring resources (tools and people) into decision making discussions
  2. Set, review, and address expectations to keep everyone on the same page
  3. Course-correct when necessary

Note: The Leader of the organization must be comfortable with sharing responsibility.

Complete at least one phase of the project within three months and release people from their commitments as soon as possible. They can always say they want to remain involved and then, there’s a discussion to decide what participation looks like. It’s actually the first step in developing an advocate if this person is a good choice: Leader meets with an individual to learn more about them, listens to their ideas, and determines where the organization and individual overlap. In addition, they also share information about the networks where they each belong. This is considered a one to one (“1:1”) networking meeting.

When Fundraising Leaders Have Good Qualities Their Programs SOAR to New Heights

What it takes to be a true Leader, the one people choose to follow, is described in a book by Napoleon Hill. I would agree that a good Leader has the following traits. How do you stand next to this list?

  1. Unwavering courage based upon knowledge of self
  2. Self-control – a person who cannot control themselves cannot persuade others
  3. Keen sense of justice and fairness
  4. Sure of decisions
  5. A planner who works his plan
  6. Does more than what he or she is paid for
  7. Pleasing personality
  8. Sympathetic and understanding, knowing of their follower’s problems
  9. Master of details
  10. Willing to accept full responsibility
  11. Apply cooperative effort and induce followers to do the same

SOAR with Network Fundraising is based on Leaders being people of honor because they respect and appreciate the people helping them to raise money. Many times I’ve heard fundraisers say they have volunteers who do not participate. They do not do what they said they would. Take a look at #1 through #11 and if you can say, with sincere honesty, you are performing at 100%, then you have attracted the wrong person for some reason. It is time to have a discussion with them to find out what their motivation is, and politely thank them for their services if they are not inspired by your mission to do more.

There may be an item or two on the list, which you feel you can improve upon. Fantastic! Recognizing areas of development is always a step in the right direction. Everyday there are new lessons to teach and to learn. Life is ever-changing. Goals and missions course-correct. A good leader is willing to accept responsibility (#10) all of the time and this includes self (#1).

“The man who makes these (eleven factors) the basis of his leadership will find abundant opportunity to lead in any walk of life.” Napoleon Hill, Think And Grow Rich

A good leader attracts, and in the end flies to great heights in a V formation. Think of birds flying in a flock. They work together to soar. The networking arms of people do the same thing.

Good luck to you!