Step one: One person decides they want to spearhead the cause marketing program in their community and they are backed by their company to explore the ROI. It’s a perfect opportunity for a community relations person in a marketing department. It's the way to develop a lasting, sustainable way to improve business, and it comes out … Continue reading The Business to do it First in a Community WINS!
WHY SOAR? Increase fundraising. (i.e. 126% in four months and 371% within sixteen months) when you focus on growing your community. Three ways to SOAR: 1.) Facebook Group (free) – check in here 2.) Monthly newsletter (free) – join the list here 3.) SOAR membership provides value on fundraising services: Monthly trainings - Fundraising Migration … Continue reading Why people choose to SOAR & develop a fundraising community.
We love this statement by Amy Clinton, "The overall success of a grant writer should ultimately be measured by whether or not the organization for which that person is writing grants is building relationships and program credibility with funders and achieving incremental increases in grant funding revenues." Recently, an organization in our community saw the deletion of … Continue reading Relationships with Grantors – Four Tips
Basically, "in the bag" means your fundraising is secured! You know it's true because you've already accomplished the goal. Whew - a sigh of relief. Last quarter of the year...is it really in the bag or are you kidding yourself? As a nonprofit, it can be hard to focus on year-end goals when it's only … Continue reading Fundraising Goals – In the Bag!
By Gayle Gross Companies are more cautious about revealing too much about their philanthropic activities, for fear of: being inundated with requests they cannot fill. raising the expectations of potential beneficiaries in a good year. angering shareholders who may perceive the company's charitable activity as giving away profits, or who don’t approve of the organizations … Continue reading Understanding Corporate Giving
Have a simple conversation. There are two kinds - Motivational and Informational. They are both important when you're ready to throw in the towel. You make these conversations happen in order to increase your enthusiasm. Motivational conversations are with people who are: Supportive of our mission - who is that? Can you think of a couple … Continue reading Ready to Give Up on Fundraising? TALK
How fast are you learning to use social media, hash tags, and your phone for everything?! It's a necessity when doing business these days. What if your job is raising money? How you use the tools improves your chances for being successful. Learning is education and systems are easy to learn when they are introduced … Continue reading Learning to Raise Money
What's the simple truth? Buy-in! When people believe in what you're doing and they can see you're also interested in their mission, it's win/win. Raise money fast by putting together opportunities for people to network with each other. Think about it - networking events - they bring people together AND people like them. You're not … Continue reading Raise Money Fast
It's not for everyone - have you heard those words before? Here's a question for you - is it hard to raise money or do you find it easy? Be honest. It's Monday morning and maybe you're working today. You have appointments each day this week with different people you're cultivating. What's your biggest challenge … Continue reading When Fundraising Comes Easy
Volunteers and outreach. They were the same two things you were thinking of, right? Great minds think alike! Volunteers and outreach improve fundraising. You're nodding and saying, "Okay, but how is the volunteer who's helping us file papers in the office going to help us raise money?" First - he/she is filing and you're not. … Continue reading What Two Things Improve Fundraising?