Tag Archives: donations

Over the TOP Fundraising Team

coloraful V of peopleDon’t go alone! How long have we been preaching this to our kids. “Partner up!” It’s that simple.

The V-formation develops and runs your fundraiser successfully. What in the world!? A V-formation is a group of birds, flying in a flock, to get to where they want to go. That’s not me!

Are you sure? Wouldn’t you get further if you led a V-formation (Volunteer Formation)? It’s about managing your time effectively. WE ARE ALL TOO BUSY. Of course, we are. We don’t have time to hover over the nest. There are bigger and better things for fund raisers to be doing. Like…meeting new people and developing relationships.

We recommend building your V-formation first: Assigning roles and managing the process. BE THE LEADER!

SOAR helps people develop roles and manage processes. Learn more about SOAR’s leadership, the expert in fundaising.

V-formation is Everyone who…

  • Shares the cause and tells the story of how they are connected to your mission
  • Engages donors and sponsors (increases donations and lower costs)
  • Answers the following question with yes – “will this decision help us raise more money for our cause?”  If the answer is no, spending time on that item is avoided

Sample Roles for your team

1. Event Coordinator

2. Marketing Collaborator

3. Hospitality Chief

Building a strong V-formation depends on communication. There are lots of ways we communicate. People do have preferences. Figure them out!

$800 Leaders’ Program = Rounding out the Numbers!

One year of support for improving your fundraising program.

Learn more about SOAR participation by clicking here.

Help a Donor Choose your Cause

Details below are given to businesses in order to help them choose a cause for their donation.

Excerpt from blog by Abby Quillen.

With more than 1 million non-profit foundations and charities in the U.S., it may be daunting to decide on a cause to support. Paradoxically, the more choices available, the harder it is to make a decision and act. Use these tips to find a cause that fits your company and gets results.

  • Find a charity that aligns with your company’s values
    What does your business do? What is your mission? If you’re in food service, for instance, maybe you’ll reach out to a non-profit focused on urban food insecurity or recycling. Or if you’re in the financial sector, you could look at one of the many nonprofits devoted to increasing financial literacy. Finding a charity that aligns with your company’s values is a great place to start.
  • Focus on impact
    Do you want to help women start small businesses, communities rebuild after disasters, children learn to read, or needy families have access to nutritious food? Visit a charity evaluator website, such as GiveWell, the Open Philanthropy Project, or the Foundational Research Institute, to compare the costs and effects of different interventions.
  • Do your research
    Before you commit to a cause, make sure it’s legitimate by checking a charity watchdog site such as CharityWatch, Charity Navigator, or BBB Wise Giving Alliance. Ideally, a charity should spend a majority of its funds on programs, not fundraising or administration.
  • Pay a visit
    By partnering with a local non-profit, you can help people in your local community and make it a better place to live. You’ll also have opportunities to sponsor team volunteer work days or local charity events. Before you partner with an organization, visit and observe their work first-hand.
  • Verify tax-exempt status
    Donations that meet certain requirements are tax-deductible. Before you commit to a cause, verify the non-profit group’s tax-exempt status by checking with the group or visiting the IRS website, and talk to your tax expert.

IMG_3399Gayle Gross developed a way for people to SOAR. Very valuable information is shared above, which is an the excerpt from the full article linked here at Zerocater.  Aligning a non-profit with a business to create social impact is paramount for today’s cause marketing approach. Gayle knows this and works with organizations to determine the best way to move forward in developing collaborative networking. There’s a program she helps organizations implement. It is the Nonprofit Cooperative. Contact SOAR to learn more!

Successful Fundraising IS Being a Good Leader

You may be wondering how you can tell if you’re a good leader at fundraising. Well, let’s look at what you’re doing now to raise money.

  1. Do you have a process for raising money and if so, have you taught other people how to use the process?
  2. Are you currently meeting with a group of people focused on helping you with your organization’s mission? Do you consider those people partners in helping you to raise money? If so, can you gauge their involvement and see the results (in dollars) of their participation?
  3. Can the people helping you carry on the fundraising mission when you’re not with them?

There are five total questions.

  • Three “yes” answers = leading effectively
  • Four “yes” answers = leading others and getting results
  • Five “yes” answers = It’s time to back off and bring others up to your level – make them leaders. That’s what leaders do. GROW leaders around them and let them lead.

3D Leadership CrosswordWE are at five “yes” answers at SOAR and we’re ready to raise people up to lead! Why…

  • Raising money is a challenge, and we have alot of the answers, but not all of them. Other leaders will bring new perspective.
  • SOAR is a fundraising acronym, which reminds a person to do four things. We believe it’s time more people know how simple raising money can be when they follow an easy pattern
  • We consistently shift the natural pattern of I/we WANT to I/we HAVE and there’s no reason why more people can’t learn the system

Getting people to be leaders with SOAR – We provide a SOAR membership and it’s so inexpensive  – $15 /month or $180 per year. You get support to grow your community and raise more money. Learn more about membership here: Click Here!

We are willing to let a person sign up for the year all at one time with 20% off the cost.

If you want to pay for the year and get more value with 20% off – send an email to iwantto@soarwithnetworkfundraising.com and mention the SOAR 20% special.

 

Why people choose to SOAR & develop a fundraising community.

WHY SOAR?

Increase fundraising. (i.e. 126% in four months and 371% within sixteen months) when you focus on growing your community.

Three ways to SOAR:

1.) Facebook Group (free) – check in here

2.) Monthly newsletter (free) – join the list here 

3.) SOAR membership provides value on fundraising services:

  • Monthly trainings – Fundraising Migration is sent immediately. This is a NEW fundraiser involving a networking event as the tool. Trainings are done online via live and virtual workshops
  • Mastermind/Think Tank – 3X per week calls – you join as often as you like
  • Fundraising Professional in your Corner – answering your calls and emails
  • Podcasts
  • Digital Guide – “SOAR with Network Fundraising” has all of the steps included for how to grow your program and raise dollars by 371%

Get started now – Pay $15 and get your first set of tools via email, immediately! (Cancel membership at anytime)


 

Testimonials

Email: iwantto@soarwithnetworkfundraising.com or, schedule a 15-minute strategy call.See calendar here!

Corporations call fundraising “increasing market share.” Non-profits call it creating sustainability.

Keeping a development professional longer than the average 18 months is important to a successful run at growing community and raising money. The Founder of SOAR stood in the shoes of a development professional for a corporation and also a non-profit for many years. Corporations call fundraising “increasing market share.” Non-profits call it creating sustainability.

UNTIL SOAR developed there was stress, loss of sleep, and she was driven to work long hours UNTIL a successful system was put into place. She discovered following four simple steps created results and kept her focused. Other people in the organizations where she worked were not worrying about how the money was raised. They just wanted the results.

The development professional – SOAR’s founder – was in a very unhealthy situation UNTIL the successful system (SOAR) created astounding results – WINNING results – quickly and efficiently within four months. STRESS & LOSS OF SLEEP ended immediately and the role of the development professional became a job of managing relationships instead of begging for money. There were people helping to raise money! Dollars continued to increase as community began to GROW.

The truth is, people liked the process so much it increased the market share 126% in four months. SOAR’s program was published and a membership program built. Now, development professionals come to SOAR for support. They pay $34 a month for the privilege of having a fundraising professional in their corner.

Support with SOAR membership looks like this (three highlights):

  • Group contact with other fundraising professionals to get ideas AND see what really works prior to investing too much time and energy
  • Trainings and meetings for development professionals are organized – you just show up
  • SOAR is available for your call – you can share what you’ve having trouble with and SOAR offers advice on the best steps to proceed

Ready to spend $34 on your future success with fundraising – click here!

Unsure of how SOAR fits into your current fundraising program? Schedule a brief strategy call – click here!

 

1 in 7 seniors live in poverty – See dramatic ads used to create awareness

#SOARwithnetworkfundraising joins the cause to help our seniors in poverty and reposts this article from link here.

“Today, 1 in 7 seniors live in poverty,” said AARP Foundation President Lisa Marsh Ryerson. “Senior poverty is a widespread and deeply disturbing problem in the U.S. — but it’s often hidden from sight.”

She continued, “These ads are a call to bring senior poverty out of the shadows and into the mainstream American narrative. They’re a rallying cry for action that fosters resilience, strengthens communities and restores hope.”

The two spots dramatize the challenges faced by older adults who struggle to meet their basic needs.

In “Garage Sale,” an older man tags his possessions in preparation for a garage sale. He then sits in a lawn chair, watching apprehensively as people look over his possessions. Rather than prices, however, each tag displays what the purchase will enable him to afford: “dinner tonight” … “bus fare” … “heart medicine.”

In the second spot, “Table,” the camera focuses on a plain table topped with photo frames and mail. The voiceover tells us that after 30 years of the table being an anchor, a mailroom, a community board, a memorial … these days, it’s a very different story. The camera zooms in on a final eviction notice as movers sweep the items off the table and into boxes, and follows them as they haul the table out of the house.

Both spots end with the message, “Even when you prepare, life doesn’t always go as planned. Today, 1 in 7 seniors live in poverty. To learn how you can help, visit aarpfoundation.org.”

See the spots:

Garage Sale: https://youtu.be/o-6HR4cwgzM

Table: https://youtu.be/JSDL3u-IsTk

The print effort features the faces of seniors living at or near the poverty level. With a headline that reads simply, “The face of poverty isn’t who you think,” they capture their subjects’ dignity and resilience. The portrait-style images were shot by world-renowned photographer, Platon, whose work has graced over 20 Time magazine covers.

Screen shot 2018-08-27 at 12.25.52 PM

AARP Foundation worked with Grey New York, AARP’s agency of record, to create an integrated campaign that includes online video, social media, digital, public relations and special events. It will appear across AARP’s communications channels, including aarpfoundation.org, with over 1 million unique visitors; AARP The Magazine, which with 38.3 million readers is America’s most-read magazine; and AARP Bulletin, which reaches more than 30 million readers with 10 print editions annually.

About AARP Foundation

AARP Foundation works to end senior poverty by helping vulnerable older adults build economic opportunity and social connectedness. As AARP’s charitable affiliate, we serve AARP members and nonmembers alike. Bolstered by vigorous legal advocacy, we spark bold, innovative solutions that foster resilience, strengthen communities and restore hope.

AARP Foundation. For a future without senior poverty.

About Grey

Grey is the advertising network of Grey Group, which ranks among the largest global communications companies. Its parent company is WPP (NYSE : WPP ). Under the banner of “Grey Famously Effective Since 1917,” the agency serves a blue-chip roster of many of the world’s best known companies: Procter & Gamble, GlaxoSmithKline, Kellogg’s, Pfizer, Canon, NFL, Marriott Hotels & Resorts, Nestlé, Walgreens, Applebee’s and T.J. Maxx.

Contact: Owen J. Dougherty  

212-546-2551 

owen.dougherty@grey.com

Fundraising Goals – In the Bag!

Basically, “in the bag” means your fundraising is secured! You know it’s true because you’ve already accomplished the goal. Whew – a sigh of relief.

Last quarter of the year…is it really in the bag or are you kidding yourself?

As a nonprofit, it can be hard to focus on year-end goals when it’s only August. You undoubtably wear many hats in the organization. It can be even harder to decide what you need to do to achieve success when you’re still trying to meet Q2 or Q3 financial goals. Q4 builds powerful momentum for 2019. Speaking of ways to do this:

1. HAVE A CONSISTENT STORY TO SHARE

A story builds trust in your mission.  It has the potential to increase donations when the story is one people repeat to others. The same story has time to build momentum, and you’ll also save resources when you avoid creating something new. ALL. THE. TIME.

2. CUSTOMIZE HOW YOU COMMUNICATE

A donor is different than someone new learning about your program. Look at your connections and specifically at your monthly donation amounts. Align the way you communicate with different donor segments. Check your social media accounts to see which posts get the most engagement, and build articles for newsletters and subsequent posts based upon those topics. Share with people donating to your organization (time, money, resources).

Customizing communication increases trust in your organization.

3. APPRECIATE DONORS AND VOLUNTEERS

Connect with highly engaged donors and volunteers, who frequently support your mission. They are your advocates. They share your mission with others in a GOOD way when they feel respected. Now is the time to make sure there’s a program of appreciation in place, which is well-developed within your organization.

4. CONNECT WITH BUSINESSES AND SPONSORS

Increase awareness and revenue for your nonprofit when you grow the awareness of your organization within your community. Meet with people and share your mission. This is not asking people for donations unless they are ready to give.

Get to the top of your market because people have confidence and trust in you. Take the test! Prove it. Here’s a quick way to decipher your trustworthiness:

  • Do you serve the best interests of others?
    (Not your own interests)
  • Do you communicate all the information people need to be successful?
    (Don’t make assumptions about what you think “they can handle”. Leaders who underestimate the intelligence of their teams generally overestimate their own.)
  • Do you keep your commitments?
    (Leaders must watch their words because even a casual comment can be interpreted as a commitment.)

Keeping commitments is very important to establish trust.

SOAR is dedicated to helping businesses, non-profits and donors build community. Email us at iwantto@soarwithnetworkfundraising.com with questions.

 

Getting donations because your non-profit gives the donors what they want

A list, compiled through donor interviews, is below. These are the common answers for what a donor wants in order to feel good about a donation they make.

  • good community standing for the non-profit they donate to
  • a non-profit that works with others to pool resources
  • respected fundraising tools
  • fiscal responsibility of how they spend the gifts they get
  • not being asked again and again for gifts to fund the same purpose
  • donation they make reflect positively on themselves
  • a feel-good system in place for everyone involved
  • a well-outlined strategic plan for the future of how the money they give now impacts the future
  • a realistic fundraising plan with resources already in place
  • realistic and clear goals determined by the non-profit
  • financial report to share
  • legitimate mission, vision and purpose defined
  • adequate service area in the community
  • impact metrics for when their donation is made
  • a way to connect the donor to the mission
  • updates on progress as well as outcomes of their gift
  • ways to create a personal connection for the donor
  • respect for the donor (thank you’s and acknowledgements done promptly)
  • a trustworthy cause to give to, meaning the non-profit accepts responsibility, and stands by their decisions
  • attention to solicitation requests made – the number sent, the messaging, and the follow through afterwards
  • Transparency of the organization and all systems (they do not want to be asked by more than one person for the same thing)
  • a way for the donor to make a difference with whatever they give
  • heart-warming stories
  • clear explanation of need so there’s no guessing
  • excellent customer service
  • a way to solicit donors for advice
  • a way for donors to be heroes
  • honesty
  • online systems – updated and accurate
  • good communications
  • photos of how dollars are impacting society – the results
  • an organized way to volunteer their time

A person who feels good about their donation opens the door for others to give because they share their great experience. It also gives them the idea to give again, and to potentially give more.

SOAR is a relationship program, an acronym, which covers all the bases for helping non-profits coordinate the above list. It’s a way to grow market share and increase dollars.

S – share your message

O – offer opportunities for involvement

A – accept the way people want to participate

R – respect and appreciate others

People who SOAR spread their networking arms, expand their market, and increase the dollars they raise. They SOAR – all of the time with practices they implement. To learn more – iwantto@soarwithnetworkfundraising.com

 

 

 

 

 

 

Raising Money? A Result of Good Choices.

  • You have choices to make.
  • You weigh the options while educating yourself.
  • You make a choice.

This is an ideal scenario but it’s not always the way it goes.

A corporation growing market share (AKA raising money) often limits their options to what they’ve always done and then expects different results. You’ve probably heard a quote, often attributed to Albert Einstein:

“Insanity Is Doing the Same Thing Over and Over Again and Expecting Different Results.”

Insanity is a BAD choice when it comes to building confidence in your community for increasing market share. People wonder why an organization is STILL ASKING for money. Why have they NOT MET their financial goal? Will they ever be sustainable? Are they using their dollars wisely? Many times a development professional at an organization becomes the scapegoat. In reality, it costs more money to replace that professional than to work on building them into the model fundraiser. Most times, an employee challenged with raising money is so lost on what to do, they lose sleep at night, and their health deteriorates. Their self-esteem suffers. They feel they’ve let the organization down. They stop trying because it’s too painful.

Organizations choosing to SOAR lighten the burden on their fundraising professional. SOAR is an acronym for a system. People who have followed the program double awareness within two months. They increase fundraising 126% in four months. The metrics in every scenario are off the charts. SOAR only works with organizations and a fundraising professional who are willing to step outside of their box and see relationship building as a necessary tool for raising money.

CAUTION: Grants and donors seeking tax benefits are NOT guaranteed. Recently, a client lost their $100,000 block grant. It’s something they’d received for many years. Now, GONE with the blink of an eye. Fortunately, they are growing their program with SOAR. They’ve found ways to educate people about their mission. They are developing a culture with people in the community. They will survive.

Your choice is to SOAR for success. Discuss options. Schedule a quick call by clicking here.

 

 

 

Reality Impact for Growing Market Share & Raising Money

Reality – we impact and are impacted.

Social impact is something we hear a lot about. Businesses are choosing to give time, dollars and resources to organizations who create impact and offer value in return. During your next board meeting – make a list of the ways you’re giving back to the people giving to your organization. This goes for everyone! Every business has other people involved. A client gives any business they frequent their support. This, in turn, raises money.

Everyday reality changes. Let’s talk about how you do business. Stuck in what worked twenty years ago? Stuck in what worked a year ago? You know everything is time sensitive in this ever-changing world, right? You may have noticed what has worked in the past is not working as well any longer. It’s because we’re not in the same space any longer. It’s the impact of reality.

Staying on top of reality takes balance and the ability to move quickly. Stuck doesn’t work anymore. SOAR works with boards to create reality through natural talents and focused directional shifts. Something, which always remains true is the desire for success. The reality is – it’s something we can impact and it will definitely impact us!

success